Selfridges teams up with Ikon Gallery to reveal thought-provoking art

Selfridges has joined forces with Ikon Gallery to bring State of the Arts to the premium department store. 

The launch of State of the Arts extends the store’s commitment to exploring the power of art in unexpected places, featuring a specially commissioned piece by Perry Roberts, a Belgian-based British artist, as well as an art trail of works by other critically acclaimed and award-winning artists. 

Perry Roberts, who works in a variety of media such as painting, furniture and wall drawings, has created ‘the seasons’ – a text-based 360० installation that can be viewed at the front entrances on levels 2 and 3.  The panels reflect on the seasons – fragmented and mixed up, suggesting the effects of climate change and raising questions about the nature of fashion.

Level 4 will feature three amazing pieces of art, including a limited edition ‘A Real Birmingham Family’ sculpture by Turner Prize winning artist Gillian Wearing – one of the only places in the city where it can be seen. The original £150,000 statue, commissioned by Ikon, features Birmingham sisters Roma and Emma Jones and their children. 

Alongside this is ‘Still Life Jug’ by Richard Wilson – a handmade ceramic jug, depicted in motion, echoing unknown time through a shift in position, and just around the corner you’ll find ‘Carmen Miranda’ – an outstanding art-reflecting-fashion piece by Joana Vasconcelos, which depicts a giant shoe made out of stainless steel pans.

“We love to make our customers think and this arts campaign will explore how can art enhance a community and where the lines are between fashion and art.”

Sam Watts, General Manager of Selfridges Birmingham

The final installation is the disco-ball inspired shoe, which is located by Gucci. The supersized mirrored shoe is encased in a large wooden transport box and showcases the art in an unexpected place. 

The installations will be complemented by a series of drop-in art workshops for children and activities, see below to find out more:


Create your own mini stop-motion animation. Ikon will guide you through the step by step magic of creating your own moving story, using colour and collage.


Learn the basics of casting with Jesmonite and create your own terrazzo tile with bespoke surface designer Olivia Aspinall. During the workshop you will design your colour palette, learn how to mix and add pigment to Jesmonite, cast into a silicone mould and finally sand and finish your tile.


Join Ikon’s Family Team as we cut, collage and print our way through the day. Inspired by the text works of Perry Roberts, families will be invited to use a variety of materials and techniques to experiment with typography, colours and composition.

Date: Saturday 23rd March
Time: 12:00pm – 4:00pm
Location: Kids on Level 1 (Drop in session)

For further information, click here.

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