With royal warrants, military roots and impeccable craftsmanship, Gieves & Hawkes is more than a tailoring institution – it’s a lesson in enduring style. Step inside The Mailbox’s most refined menswear destination and rediscover a brand stitched into the fabric of British history.
When it comes to tailoring with heritage, few labels command respect – or cut such a sharp silhouette – as Gieves & Hawkes. With its elegant store in Birmingham’s Mailbox, this sartorial heavyweight continues to cater to the city’s most discerning dressers, offering timeless pieces crafted with 250 years of expertise.
And while its name may be an enduring thread through history, its story remains full of fascinating detail. A tale of two great tailors, the name was born in 1974 when Gieves, esteemed supplier to the Royal Navy since 1785, acquired Hawkes, a revered outfitter to the British Army dating back to 1771. One year later, the newly-united brand claimed one of London’s most prestigious addresses: No1 Savile Row – the former headquarters of the Royal Geographical Society and a building as steeped in tradition as the garments crafted within.
Today, that legacy lives on. From ceremonial military dress to contemporary ready-to-wear collections, every piece that bears the Gieves & Hawkes label carries the confidence of a brand that has dressed royalty, statesmen and style icons for generations. A Royal Warrant holder to His Majesty King Charles III, it remains the benchmark of elegance, defined by tradition.
The Spirit of Adventure: SS25
While its roots are firmly British, the Spring/Summer 2025 Ready-to-Wear collection looks outwards – both geographically and stylistically. This season The Spirit of Adventure celebrates the freedom of travel and the richness of global culture, drawing inspiration from Africa’s dynamic cities and majestic landscapes.
From cobalt-hued streets to sun-drenched coastlines, the colour palette mirrors the continent’s natural beauty with sun-faded neutrals, earthy browns and deep indigos. Textures are key, with featherweight cottons, breathable linens and soft, luxurious cashmeres chosen not only for comfort but for the way they move – fluidly and confidently, just like the man who wears them.
Elegant but easy, with relaxed silhouettes that blur the lines between structure and spontaneity, the look is polished but never overly formal, with chic safari jackets, sharp blazers, polo shirts and city shorts taking centre stage.
Timeless, Not Trend-Led
In the rarefied world of bespoke tailoring on Savile Row, every stitch is a testament to the expertise honed over centuries. With a commitment to quality, it offers clients the opportunity to commission garments that reflect personal style while honouring its exceptional lineage.
Yet Gieves & Hawkes doesn’t simply follow trends; it pioneers time-honoured traditions with forward-thinking design. Every garment is a blend of heritage and modernity, crafted to endure while embracing new techniques and materials. With made-to-measure production timelines of 6-8 weeks, the attention to detail at every stage reflects a commitment to both legacy and progress. This isn’t slow fashion as a retreat from the modern world – it’s a dynamic approach that shows how it evolves.
This forward-focused philosophy extends beyond fabric choices. It’s in the contemporary shaping of lapels, the tailored yet adaptable shoulder construction, and the advanced linings that enhance both comfort and durability. Whether it’s a classic three-piece suit, a refined jacket for the weekend, or impeccably cut trousers, Gieves & Hawkes delivers timeless style with a clear vision for the future.
Military Roots, Civilian Style
Long before it became synonymous with Savile Row, Gieves & Hawkes earned its stripes on the parade ground. Its lineage is firmly rooted in military tailoring, creating garments built for command, ceremony and endurance for the Royal Navy and the Army since the 18th century.
This dual military pedigree continues to define the standards as attention to detail, structure and sharpness remain the brand’s blueprint. Even in its ready-to-wear collections, there’s a sense of order and elegance that commands attention.
Tailoring, Close to Home
While Savile Row may be the spiritual home of British tailoring, Birmingham’s Mailbox offers a distinguished destination. The Gieves & Hawkes boutique is a haven for those who appreciate craftsmanship, discretion and personal service. From refined workwear and smart weekend essentials to full tailoring consultations, it’s a place where old-school values meet modern menswear needs – a stylish reminder of the power of precision, patience and provenance.
