This Mother’s Day, show your appreciation for the mother figure in your life with an unforgettable experience at Selfridges Birmingham. From indulgent brunches to beauty masterclasses, surprise gifts to personalisation, they’ve got everything you need to make the day extra special.
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Beauty & Bonding – Exclusive Masterclasses
Tuesday 25 – Saturday 29 March
Treat Mum (or yourself) to an exclusive beauty workshop featuring some of your favourite luxury brands, including Hourglass and YSL. Learn expert tips, discover the latest beauty must-haves, and make some gorgeous memories together.
The ticket price is redeemable against products purchased on the day. To find out more and book your spot, click [here].
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Unlock More Beauty
Friday 29 March

Why not join [here] now to unlock exclusive access to new products, experiences, and services?
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The Mum Club Brunch – A Celebration of Motherhood
Wednesday 26 March
Join The Mum Club for a heartwarming brunch at San Carlo Fumo, bringing together mums across generations to celebrate the beauty of motherhood. Indulge in a delicious set-menu brunch while connecting with an inspiring community of like-minded women.
Tickets cost £30 per person and includes brunch from a set menu. For booking information click [here].
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The Ultimate Mother’s Day Gifts

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Feast-filled hampers
Luxury chocolates
Thoughtful cards and candles
Fragrances from Jo Malone, Diptyque, and MFK
Beauty treats from Charlotte Tilbury, Huda, and Monica Vinader
Plus, enjoy free gifts with purchases across the store.
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Make It Personal – The Finishing Touches

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Jewellery and fragrance bottle engraving
Beauty gift embossing in the Beauty Hall
Champagne personalisation in the Wine Shop
Custom gift wrap from the Experience Concierge
And if you’re looking for something beyond a physical gift, their giftable experiences, beauty treatments, and personal shopping appointments make for the perfect present.