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The Whitmore Collection offers a mix of stylish apartments and townhouses for rent with a unique personality situated in one of the city’s most desirable locations.

Searching for the perfect home in the city? Then look no further. Birmingham has welcomed a brand new collection of apartments to rent that offer stylish living within the heart of the Second City, with some available to move into now!

As Birmingham continues to thrive attracting a wealth of businesses including HSBC and the Paradise development and with the city preparing to host the Commonwealth Games in 2022, there’s never been a better time to up sticks and move into a luxurious home in a superb location.

Located on Newhall Street, The Whitmore Collection offers luxurious one and two bedrooms apartments alongside gorgeous three-bedroom townhouses to rent overlooking the Fazeley canal.

Created by Legal & General, this collection of stunning homes are opening up a new meaning to renting properties within the city. With a heavy focus on wellness, the collection has been developed to improve the quality of renting to professionals by offering services including pet-friendly apartments and long-term contracts.

Eat, sleep and play in at The Whitmore Collection

Encased in heritage, each apartment and townhouse has been designed for young professionals, couples, sharers and families who are looking to take advantage of everything that Birmingham has to offer.

To find out more about The Whitmore Collection click here

Explore the true beauty of life at The Whitmore Collection

More than just a living space, The Whitmore Collection offers not just a chance to become a part of the bustling Jewellery Quarter community, but to experience the true meaning of happy renting. Alongside your stylish home, you’ll have access to a wealth of benefits including a residents’ clubhouse complete with a games room, private dining, lounge and study area and free unlimited coffee, all of which is included in the price of your rent.


The stylish collection of homes are nestled in the heart of the Jewellery Quarter

There’s also a gym, free high-speed WiFi, garden and a landscaped square, spacious car park and cycle storage. Plus, flexible contracts mean that you can stay as long as you want, as well as having the ability to decorate your space to make yourself feel well and truly at home. Oh, and did we mention that all the apartments and townhouses are pet-friendly?

With three buildings to choose from, you’ll be left spoilt for options when it comes to selecting your property within The Whitmore Collection. Here’s the essential information you need to know about each one.

The Whitmore Collection has a collection of apartments and townhouses

The Button Building is home to a selection of both one and two-bedroom apartments, which are ready to move into now. With the choice of balconies offering views of the canal or residential gardens, it also houses the impressive Clubhouse, a hub designed for residents to come together and enjoy a wealth of stylish facilities including the gym, or sit back and relax with a board game. Named after the mother-of-pearl buttons that were once created on the site in the 1700s, The Button Building is bursting with tasteful decor and a heritage frontage.

Silverworks has been designed to offer something for everyone to enjoy. Similar to The Button Building, it’s filled with contemporary one and two-bedroom apartments complete with balconies overlooking the vibrant Newhall Street. Available from 2020, Silverworks is also home to a range of three-bedroom townhouses which provide views of the canal – an ideal space for young professionals looking to share a space. Boasting a bright and spacious reception area, Silverworks is within walking distance of some fantastic coffee shops and bars including Saint Kitchen, The Button Factory and St Paul’s House.

All of the apartments and townhouses are pet-friendly

Iron Lofts is a truly exciting addition to the Jewellery Quarter’s living accommodation. A collection of four exclusive Grade II listed warehouse apartments, they offer extensive views over the newly reinvented Newhall Square. Each apartment has been spectacularly transformed from their previous life as an iron foundry and converted into a living space that blends its old features perfectly with a high-spec contemporary design that doesn’t take away from their stunning period details. Here, you have the option to take advantage of the complex’s bespoke designer furniture pack to enhance the true beauty of each apartment.

Want to move sooner rather than later? Apartments at The Button Building are available now, with Iron Lofts and Silverworks set for completion in 2020.

Click here to find out more about life at The Whitmore Collection

Life in the Jewellery Quarter

Each living space has been carefully designed to a high-spec

As one of the most historic parts of the city, the Jewellery Quarter has evolved into a highly desirable area for both young couples and professionals looking to build a life in the city. Home to a fantastic range of bars, restaurants, cafes and even a green space or two, life in the JQ allows you to blend city living in a more relaxed location, all within walking distance of The Whitmore Collection.

Heading out for food? Then you’ll be spoilt for choice. While Pasta de Piazza offers delicious home-cooked Italian meals, you can grab a tasty coffee or brunch at Saint Kitchen, head out for a drink or live music at The Jam House, or even play a few games of darts at 180 Club. During the summer months, you’ll also be able to enjoy a host of events including the JQ Festival.

Jewellery Quarter also has a range of transport links including a tram station and train station with services to Stratford-Upon-Avon and beyond, not to mention that New Street and Bullring are just a short stroll away. And with the metro extension and plans for HS2 to provide quicker transport to London, the JQ and The Whitmore Collection are nestled in a perfect location for young professionals.

For your chance to snap up one of these incredible apartments and townhouses, click here to find out more.